Book publicists and bloggers


My relationship with book publicists presents a bit of a conundrum. For an awkward, anxious, introvert like me their infectious enthusiasm can sometimes make them appear like my next best friend. Of course, they are not. They are looking at how best to promote their books and do their job. As a book blogger I can play a small part in this, but I will not necessarily be at the top of their list for ARCs. Sure, they want review quotes they can use in promotions, but ideally they want these quotes to come from widely recognised sources. What they look for from me is that I talk about their books on social media and elsewhere, post reviews on public sites, spread the word along with others to generate a buzz. If I like a book then I am happy to comply.

So, where is the conundrum? Most of the books I receive have been sent at my request. I approach many publicists accepting that my request may be ignored, particularly by the bigger houses. This is fine, they are busy people and need to get their books in front of those with the most influence. Naturally I am cheered by those who respond positively to my requests. Who doesn’t wish to feel valued?

Recently though I have found myself in a troubling place. Publicists promise me books which do not arrive. Requests placed via Bookbridgr go unfulfilled. I know that there are a limited number of review copies available so assume that my potential contribution is not regarded highly enough. This makes me sad. I see the buzz around the book and feel that I have not been invited to the party.

Over the summer I had some amazing books to read for which I am very grateful. These came from a number of sources, but I noted that books from the smaller publishing houses reminded me in particular of why I am such an avid reader. The variety of subject matter and quality of prose were unfailingly exceptional. With the big push towards Christmas approaching, and my feelings of dejection growing, I decided that I would see how I got on reading only books from these smaller presses.

As with any rules I set myself when reading, I will break them if it suits. Thus, when I had the opportunity to attend an event where Hilary Mantel was to speak I diverged from my plans to read Wolf Hall and Bring Up The Bodies. These were such great works I am glad I did. I would not wish to rule out any source.

Otherwise though, I have given this month to books from Orenda, Urbane, Salt, Galley Beggars and Arcadia. Had I been more organised I would have made requests to Cutting Edge, Cargo and Influx whose books I enjoyed so much earlier in the year. I decided that, as part of this series, I would also read a self published book or two. In the past I have accepted a few of these with mixed success. Whilst I do not doubt that there are many high quality, self published books out there, the pool is so much bigger and it can be hard to find those I will enjoy. We will see what I think of the two that I have added to my pile.

The quality of the books read to date has encouraged me to seek out other small publishers and I have been promised more titles which I hope will arrive in due course. I am still likely to request certain books from the bigger houses. ‘A Little Life’ came from Picador and was an incredible read. I would not have wished to miss ‘Purity’ which came from 4th Estate, the same press as the Mantel books.

Being sent any book to review is a privilege, especially when I am sent an advance copy and may join in the publication buzz. If I put the time and effort into reading and reviewing though, it is good to have my efforts appreciated.

What are other book bloggers recent experiences? Would anyone else care to share their thoughts?